Adnan Murad
From Guftagu, Ali Sardar Jafri
"Guftagu band na ho,Baat se Baat chale"
Like this beautiful line, UI/UX is about interaction.
A continuous conversation where every action leads to the next — clear, intuitive, and intentional.
Hello I'm
Adnan Murad
A Sr. UI/UX Designer with 8+ years across EdTech, e-commerce & SaaS. NIFT graduate. I close the gap between concept and craft - turning complex problems into interfaces that perform as well as they look.
From Guftagu, Ali Sardar Jafri
"Guftagu band na ho,Baat se Baat chale"
Like this beautiful line, UI/UX is about interaction.
A continuous conversation where every action leads to the next — clear, intuitive, and intentional.
Hello I'm
Adnan Murad
A Sr. UI/UX Designer with 8+ years across EdTech, e-commerce & SaaS. NIFT graduate. I close the gap between concept and craft - turning complex problems into interfaces that perform as well as they look.
From Guftagu, Ali Sardar Jafri
"Guftagu band na ho,Baat se Baat chale"
Like this beautiful line, UI/UX is about interaction.
A continuous conversation where every action leads to the next — clear, intuitive, and intentional.
Hello I'm
Adnan Murad
A Sr. UI/UX Designer with 8+ years across EdTech, e-commerce & SaaS. NIFT graduate. I close the gap between concept and craft - turning complex problems into interfaces that perform as well as they look.
Made with logic,
loved for aesthetics.
Made with logic,
loved for aesthetics.
Things I've Designed & Brought to Life
Gurukul In-Class Experience
Designing Learning That Sticks
Reimagining the live classroom — structured lesson journeys, AI-powered teacher quality, and a rewards system that makes learning feel like winning.
₹10L/mo
saved in Zoom costs
30+
countries
100%
platform adoption
View Case Study
Badges and Gamification
BrightCHAMPS Badges System
A gamification system across the student dashboard — five star badges, three tiers each, and one monthly meta-goal to drive attendance and effort.
3.4X
engagement uplift
5 → 1
behaviours, one goal
View Case Study
Recognition as a retention tool
BrightCHAMPS Star Teacher
A tiered recognition and bonus system that pays teachers for student outcomes, not hours — and reduces student churn across BrightCHAMPS.
87%
renewal, up from 61%
3×
Gold bonus multiplier
View Case Study
Website Redesign for Ed-Tech
Website to Experience
A full redesign of brightchamps.com — unifying all course offerings, improving discovery, and building trust through social proof.
157K
Monthly Visits
50+
Countries Served
16.8%
lead conversion, up from 14%
View Case Study
User Onboarding Flow
Rethinking Student Onboarding
Transforming a passive, form-driven flow into a guided, personalized experience that drives engagement, clarity, and revenue.
₹6L/mo
new revenue
₹3L/mo
refunds saved
14
conversational scenes
View Case Study
Socialmedia Interaction
From Zero to 100K+
Shaping the visual identity, content system, and social experience that grew Bluestone’s page to 80K+ followers.
100K+
Audience Growth
2
Mediums
View Case Study
Gurukul In-Class Experience
Designing Learning That Sticks
Reimagining the live classroom — structured lesson journeys, AI-powered teacher quality, and a rewards system that makes learning feel like winning.
₹10L/mo
saved in Zoom costs
30+
countries
100%
platform adoption
View Case Study
Badges and Gamification
BrightCHAMPS Badges System
A gamification system across the student dashboard — five star badges, three tiers each, and one monthly meta-goal to drive attendance and effort.
3.4X
engagement uplift
5 → 1
behaviours, one goal
View Case Study
Recognition as a retention tool
BrightCHAMPS Star Teacher
A tiered recognition and bonus system that pays teachers for student outcomes, not hours — and reduces student churn across BrightCHAMPS.
87%
renewal, up from 61%
3×
Gold bonus multiplier
View Case Study
Website Redesign for Ed-Tech
Website to Experience
A full redesign of brightchamps.com — unifying all course offerings, improving discovery, and building trust through social proof.
157K
Monthly Visits
50+
Countries Served
16.8%
lead conversion, up from 14%
View Case Study
Socialmedia Interaction
From Zero to 100K+
Shaping the visual identity, content system, and social experience that grew Bluestone’s page to 80K+ followers.
100K+
Audience Growth
2
Mediums
View Case Study
Career
Places I have worked,
products I have shaped.
8+ years across EdTech, AI SaaS, multi-product B2B, and luxury e-commerce — each role sharpening a different muscle of the craft.
Jun 2023 – 31 May 2026 · Bengaluru
Sr. UI/UX Designer
Jul 2021 – Jan 2023 · Remote
Product Designer
Dec 2017 – Mar 2021 · Bengaluru
UI/UX Designer
Jan 2016 – Oct 2017 · Bengaluru
Creative Designer
The full Stack of
the craft.
Tools, Process, and Perspective.
Primary tools used
Design System
FigJam
Figma
Illustrator
Rive
After Effects
Adobe XD
Framer
PhotoshopAI-native designer
Research & strategy
How I work
Design principles
Bachelor of Fashion Design, NIFT — 2014
Four years in colour theory, typography, and visual composition before I ever opened Figma. The eye came first — interface hierarchy and clarity are the same instincts, pointed at a different canvas.
Primary tools used
Design SystemFigJamFigmaIllustratorRiveAfter EffectsAdobe XDFramerPhotoshopAI-native designer
Research & strategy
How I work
Design principles
Bachelor of Fashion Design, NIFT — 2014
Four years in colour theory, typography, and visual composition before I ever opened Figma. The eye came first — interface hierarchy and clarity are the same instincts, pointed at a different canvas.
Off Screen
Off Screen
What I notice when I'm not at my desk.
"Good design existed long before Figma did. A worn path,
a mirror in a lobby, a SIM card that won't go in wrong — the world leaves lessons everywhere."
"Good design existed long before Figma did. A worn path, a mirror in a lobby, a SIM card that won't go in wrong — the world leaves lessons everywhere."
"Good design existed long before Figma did. A worn path, a mirror in a lobby, a SIM card that won't go in wrong — the world leaves lessons everywhere."
Not every Design
Lesson Starts in a brief.
Not every Design
Lesson Starts in a brief.
Some start on a highway at 4 a.m. Others in a lobby nobody was meant to linger in. The world has been running usability tests since long before we named them that.
Some start on a highway at 4 a.m. Others in a lobby nobody was meant to linger in. The world has been running usability tests since long before we named them that.
Forcing Functions
Half a safeguard
Midnight. Fuel stop near Chidambaram.
A diesel nozzle won't fit a petrol car. Someone solved that. A petrol nozzle fits a diesel car perfectly. Nobody did.
The fix is just a shape. Pennies at the factory. Sold instead as an accessory — to people who already paid for the lesson.
"Every product I've worked on has one of these hiding somewhere. Finding them is half the job."
Context of Use
Sized for the eye that actually sees it
Standing on the tarmac, the number is absurd. Four metres of paint for a two-digit figure. From a cockpit twenty feet up, moving, glancing down for half a second — it's exactly right.
Nobody painted it that size for me. It was measured for a specific pair of eyes, at a specific height, at a specific speed.
"We design at 100% zoom on a large monitor. Then ship it to someone squinting at a phone in sunlight, walking."
Constraint
One pen. One line width.
A Micron 01. A quarter of a millimetre, and that's the only mark it makes. No shading, no grey, no second tool.
Every shadow on this tower is just more lines, sitting closer together. The black beneath the arches took an evening.
"One typeface, one grid, one line weight. Restriction is where the craft actually shows."
Worst Case Design
The hole you've never looked at
There's a small hole in the top of a Bic cap. Most people assume it balances air pressure.
Between 1970 and 1984, nine children in the UK died after swallowing pen caps. Bic started venting them in 1991. There's now a standard — ISO 11540 — requiring any cap a child could reach to pass eight litres of air a minute. Enough to keep breathing until help arrives.
"Designed for a day that will probably never come. That's the whole point."
Forcing Funclions
Half a safeguard
Midnight. Fuel stop near Chidambaram.
A diesel nozzle won't fit a petrol car. Someone solved that. A petrol nozzle fits a diesel car perfectly. Nobody did.
The fix is just a shape. Pennies at the factory. Sold instead as an accessory — to people who already paid for the lesson.
"Every product I've worked on has one of these hiding somewhere. Finding them is half the job."
Context of Use
Sized for the eye that actually sees it
Standing on the tarmac, the number is absurd. Four metres of paint for a two-digit figure. From a cockpit twenty feet up, moving, glancing down for half a second — it's exactly right.
Nobody painted it that size for me. It was measured for a specific pair of eyes, at a specific height, at a specific speed.
"We design at 100% zoom on a large monitor. Then ship it to someone squinting at a phone in sunlight, walking."
Constraint
One pen. One line width.
A Micron 01. A quarter of a millimetre, and that's the only mark it makes. No shading, no grey, no second tool.
Every shadow on this tower is just more lines, sitting closer together. The black beneath the arches took an evening.
"One typeface, one grid, one line weight. Restriction is where the craft actually shows."
Worst Case Design
The hole you've never looked at
There's a small hole in the top of a Bic cap. Most people assume it balances air pressure.
Between 1970 and 1984, nine children in the UK died after swallowing pen caps. Bic started venting them in 1991. There's now a standard — ISO 11540 — requiring any cap a child could reach to pass eight litres of air a minute. Enough to keep breathing until help arrives.
"Designed for a day that will probably never come. That's the whole point."
Forcing Functions
Half a safeguard
Midnight. Fuel stop near Chidambaram.
A diesel nozzle won't fit a petrol car. Someone solved that. A petrol nozzle fits a diesel car perfectly. Nobody did.
The fix is just a shape. Pennies at the factory. Sold instead as an accessory — to people who already paid for the lesson.
"Every product I've worked on has one of these hiding somewhere. Finding them is half the job."
Context of Use
Sized for the eye that actually sees it
Standing on the tarmac, the number is absurd. Four metres of paint for a two-digit figure. From a cockpit twenty feet up, moving, glancing down for half a second — it's exactly right.
Nobody painted it that size for me. It was measured for a specific pair of eyes, at a specific height, at a specific speed.
"We design at 100% zoom on a large monitor. Then ship it to someone squinting at a phone in sunlight, walking."
Constraint
One pen. One line width.
A Micron 01. A quarter of a millimetre, and that's the only mark it makes. No shading, no grey, no second tool.
Every shadow on this tower is just more lines, sitting closer together. The black beneath the arches took an evening.
"One typeface, one grid, one line weight. Restriction is where the craft actually shows."
Worst Case Design
The hole you've never looked at
There's a small hole in the top of a Bic cap. Most people assume it balances air pressure.
Between 1970 and 1984, nine children in the UK died after swallowing pen caps. Bic started venting them in 1991. There's now a standard — ISO 11540 — requiring any cap a child could reach to pass eight litres of air a minute. Enough to keep breathing until help arrives.
"Designed for a day that will probably never come. That's the whole point."
Western Ghats, Maharashtra
Jalori Pass, Himachal Pradesh
Bada Imambara, Lucknow
Naggar, Himachal Pradesh
Naggar, Himachal Pradesh